![]() The Power Macintosh line, the first to use the new chips, proved to be highly successful, with over a million PowerPC units sold in nine months. That same year, Apple abandoned Motorola CPUs in favor of the RISC PowerPC architecture developed by the AIM alliance of Apple, IBM, and Motorola. In 1994, Apple's marketshare fell to 8.5% compared to market leader Compaq's 10.3%. On the hardware side, Apple discontinued the use of Frog design's Snow White design language, and brought product design in-house under the Apple Industrial Design Group. System 7 introduced virtual memory and cooperative multitasking in 1991. The second generation of PowerBooks were the first laptops in the world to have a trackpad, built-in Ethernet, and stereo speakers. Apple continued to release new models, including the PowerBook notebook lineup, which were the first portable computers with the keyboard behind a palm rest and a built-in pointing device (a trackball) in front of the keyboard. Over the 1980s, the Macintosh became dominant among creative professionals and in schools. In 1983, Apple licensed the rights to the Macintosh name from audio equipment manufacturer McIntosh Laboratory, and in 1986, bought the trademark outright. ![]() The Macintosh name was conceived in 1979, when Apple employee Jef Raskin envisioned an easy-to-use, low-cost computer for the average consumer, and wanted to name the computer after his favorite type of apple, the McIntosh ( / ˈ m æ k ɪ n ˌ t ɒ ʃ/ MAK-in-tosh). It had an all-in-one design, and was described as a "revolution" by the New York Times. The Macintosh was pivotal in starting the desktop publishing revolution, thanks to PageMaker and Apple's LaserWriter printer. Steve Jobs partially took the inspiration for the GUI from Xerox PARC, an R&D institute that had partnered with Apple. The first Macintosh, unveiled in 1984, was the first successful personal computer with a user-friendly graphical user interface (GUI). Steve Jobs with the original Macintosh, January 1984
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